Monday, May 16, 2011

Donald Trump: Media Master

Donald Trump fires himself

We all knew it deep down.  We knew that Donald Trump was playing the media into higher Apprentice ratings.  We knew that the Republican field is so weak and early polling is so based on name recognition that The Donald would perform well.  We still fell for it.

The idea of Donald Trump was just so promising to Republican voters.  He's a strong public speaker, he's a successful businessman, and he was making himself to be the most anti-Obama candidate.

When Trump crashed the Conservative Political Action Conference he gave what looked to have been a campaign style speech.  The room exploded with excitement, he received several standing ovations, and people were buzzing with excitement over a Trump run for the rest of the conference.  His poll numbers skyrocketed on the back of the "birther" issue and he used that issue to gain media time.

Donald Trump was all over the news for the next few months stating he will have an announcement regarding the race for the presidency in 2012.  He kept building up time on major media outlets who began to give his campaign credibility.  This credibility and media blitz led to ratings increases for The Apprentice.  Trump stumped in Iowa and New Hampshire and spoke at a Tea Party rally in Florida this past April.

The last two times he toyed with the idea of running he quickly dismissed the notion, this time he held on longer to make it look more convincing.  He played the media and he played us.  At least in 2015 he will be far too old to make this case again.  His hair may be another story.

Thanks to the Daily Caller and Jeff Winkler for the original article.

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